Google Grant Tuesday: Adwords Is Just The Beginning

We have spent the last few weeks talking about getting the most out of your $10,000 monthly Google Adwords Grant. Did you know there are a host of other products that, as a non-profit, you are eligible for through the Google for Nonprofits (G4np) program? Here is a list of the tools available to 501(c)3 organizations:

Google Earth Outreach

• Software grants for Pro and Premier versions of Google mapping products:
• Google Earth Pro
• Google SketchUp Pro
• Maps API Premier
• Did you know you already have access to the free versions of these tools to get you started?

YouTube Nonprofit Program

• Premium branding capabilities and increased uploading capacity
• The option to drive fundraising through a Google Checkout “Donate” button
• Listing on the Nonprofit channels and the Nonprofit videos pages
• Ability to add a Call-to-action overlay on your videos to drive campaigns

Google Apps for Nonprofit

• Nonprofits with over 3,000 users receive a 40% discount on the standard Google Apps for Business pricing. Same great platform and service.
• Nonprofits under 3,000 users receive Google Apps for free.
• Gmail – Email with GB of storage per account, mail search tools and integrated chat.
• Google Calendar – Coordinate meetings and manage resources with sharable calendars.
• Google Docs – Create and share documents without managing attachments.
• Email migration tools – Upgrade to Google Apps without losing existing email.
• Extensibility APIs – Options available to integrate with existing IT systems or 3rd party solutions.
• 24/7 customer support – Phone and email support are available for critical issues.

Google Checkout

• Google Grants recipients are eligible to process donations for free through 2011.
• Single login removes complicated processes driving away donations.
• Google security on sensitive donor transactional information.

Google provides so many tools for free to everyone. Here are a few other ideas for nonprofits to get started using the already available tools.  

Reach more donors

Google Analytics  - Understand how people find and interact with information on your website.

Blogger  - Publish instantly and keep your supporters informed and engaged.

Trends  - Learn where your donors are searching.

Gadgets  - Drive traffic to your website and interact with your supporters.

Alerts  - Get email updates if your organization or cause is in the news.

News  - React and respond to news coverage of your cause directly on the Google News site.

 

Improve operations

Forms  - Collect information and easily create web-based surveys.

Custom search  - Create a customized search experience for your community.

Groups  - Communicate easily to staff or volunteers and encourage discussions among supporters.

Moderator  - Let your supporters decide which questions, suggestions or ideas interest them most.

Translate  - View web pages in other languages.

Open Data Kit  - Collect, aggregate and visualize your data.

 

Raise awareness

Fusion Tables  - Show your impact or add a custom map to your website.

Picasa  - Find, edit and share your photos of your work.

Google Places  - Help people find you on the map.

Subscribed links  - Create custom search results that users can add to their Google search pages.

 

Tools for your webmaster

Code  - Find developer tools, APIs and resources.

Website Optimizer  - Figure out the best landing pages to turn site visitors into donors.

Webmaster tools  - See how Google sees your site, troubleshoot errors, and increase traffic to your site.

Public Data Explorer  - Make large datasets easy to explore, visualize and communicate.

8 Responses to “Google Grant Tuesday: Adwords Is Just The Beginning”

1. Posted by NLP Course on 7/19/2011

   Title…

   This is my Excerpt…

2. Posted by nbuibuygvtycrtxrxerzxre on 7/19/2011

   Title…

   [...]just beneath, are a lot of absolutely not associated web pages to ours, having said that, they may be certainly really worth going over[...]…

3. Posted by buhnugvrtcdrtxezwxctfyhbni on 7/19/2011

   Title…

   [...]Sites of interest we’ve a link to[...]…

4. Posted by gvrbtryhntyjnmt on 7/19/2011

   Title…

   [...]check beneath, are some completely unrelated websites to ours, on the other hand, they may be most trustworthy sources that we use[...]…

5. Posted by Pay day loan on 7/19/2011

   Receive a Loan currently: Common Faults and How to Stay away from them…

   Applying for an advance payday loan with FLM Swift Loans…

6. Posted by bad credit Loans on 7/19/2011

   Absolutely no Credit Check Short term installment loans: Speedy Money without Credit score Verifications…

   Pay Day Advance/Pay Day time Loans — Answers Instant Money Issues…

7. Posted by payday loans uk on 7/19/2011

   Keep away from quick lending products – Surmount a person’s need without any difficulty of fax…

   Grab Hard cash Through Prompt Loans For any Unemployed…

8. Posted by bbbbb bbbb bbbbbb on 7/19/2011

   Pay Day Loan Payday- Related Article For Pay Day Loans Phone…

   Payday Loan – Questions And Answers…